Shinkō-Ō is a tall man with a stout build, fair skin and short light blond hair and pointy ears. His eyes have white sclerae, blue irises and black pupils. He wears a gray robe with belt, light gray baggy pants and black shoes. He also has a black hat, called a Put'ou, with long thin “wings”.
Episode 88: He appears along with the other 13 kings in episode #88 of the fifth anime adaptation, Yōkai Do-or-Die Spirit!! Hell Traversing Quiz!!.